Sears’ Craftsman brand has launched its own stand-alone online store!! Perhaps this is the beginning of an autonomous Craftsman that I have been dreaming about for years?
Here are my observations thus far:
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- The Craftsman store seems to be based off of Sears’ shopping engine
- The Craftsman store only offers for sale Craftsman products (duh)
- My Sears.com store logon does not work, suggesting that the Craftsman store really will be treated separately
- The Craftsman store seems to have its own separate customer service dept.
- There seems to be a close tie-in between the store and the Craftsman Club
- There is a note saying upgrade your purchase | club members save up to 10%
- There is a nifty “price slider” which you use to filter search results by maximum price
- You can also filter search results by customer rating
- There is a “tools I own” feature which might be the basis for some type of feature I cannot yet figure out
I have already encountered several bugs and inconsistencies with the new site. Then again, I happened upon the Craftsman store somewhat randomly and accidentally – it could be that the store isn’t due to be officially announced for a few more days.
In case you haven’t noticed that the image above is a clickable thumbnail, here is a link to the full width screenshot.
Now, if only we started seeing (more?) standalone “brick and mortar” Craftsman stores – that sure would be something!
Are any of you as excited about this as I am? Leave us a comment and tell us what you think!
kpfreespeechforum.com says
It will be interesting to see how their customer service is.
Will they distance themselves from Sears horrible customer service or will it be the same old same old?