As you might know, Milwaukee Tool holds an annual new tool media event (NPS) where they announce a whopping number of new tools.
NPS is usually an exclusive media/press/influencer event.
This year, the COVID-19 threw a wrench into things, and NPS20 was effectively cancelled. Its absence has been felt, leaving us all without the typical window that allows us to look into the Milwaukee Tool’s future future releases.
How are we going to know what’s coming out soon?
That’s where the new Milwaukee PIPELINE comes into play.
What is the Milwaukee Tools Pipeline?
Pipeline will be a new web series where Milwaukee Tool shows off their latest and greatest new tools and accessories. At the time of this posting, (4) episodes are scheduled.
Milwaukee Tools Pipeline Episode Schedule
- Episode 1: August 20th, 2020
- Episode 2: September 10th, 2020
- Episode 3: October 15th, 2020
- Episode 4: November 12th, 2020
All episodes will begin at 5pm CST.
Milwaukee Tools Pipeline Episodes
Episode 1: Milwaukee M12, M18, MX Fuel Cordless Power Tools and Equipment
Our M12, M18 and MX FUEL cordless power tool and equipment systems are growing! Learn about the newest products in our rapidly growing collection as well as the accessories that pair with them to provide the very best performance and durability.
Episode 2: Milwaukee Packout Modular Tool Storage
Our PACKOUT Modular Storage System has revolutionized tool, accessory and equipment storage on the jobsite. Be the first to experience the expansion of our PACKOUT system as well as our expansion into a new product category for Milwaukee Tool!
Episode 3: Milwaukee Trade-Specific Cordless Power Tools, Hand Tools, Accessories
Our users inspire us to create the very best solutions for their needs. Learn about the newest trade-focused and application-driven products inspired by our end-user’s jobsite needs. Experience innovation in our rapidly growing M12, M18 and MX FUEL Systems, as well as our new hand tool and accessory solutions.
Episode 4: New Milwaukee Jobsite Lighting Systems and Protective Gear
Milwaukee Tool has made exciting strides in jobsite PPE and lighting systems. Find out more about how our safety and lighting systems will keep you safe and productive with our newest personal protective equipment and cordless jobsite lighting solutions.
How to Watch Milwaukee Pipeline
You need to register in order to gain full access to the exclusive online event. Registration is FREE.
Should You Watch?
Every year, a lot of people ask “how can we partake in Milwaukee’s NPS new tools show,” and the answer is “you can’t.”
Some influencers and media channels live-stream from the event, or record demos and presentations, and that gives you a glimpse of things. But, that’s also an unfiltered stream of presentations and demos, often with heads and shoulders in the way of cameras, or noisy tools being demo’ed in the background.
Registration is free. The question isn’t should you watch, but why wouldn’t you?
Your Expectations for ToolGuyd New Tool Coverage?
Milwaukee has provided some ideas on media participation, and I’m interesting in hearing your thoughts on this. Some of the suggestions include:
- Hosting a watch party
- Hosting a Q&A or interview after the event
- A more in-depth view of the development and innovation behind a new solution
Media will receive more details, imagery, and information – typical press kit stuff – and so I’ll be able to answer your questions once announcements are made. But, I’ll also be digesting information at about the same time as viewers.
I’m thinking that we could follow up with a rundown of each episode after they go live, and you guys could chime in about you want to see discussed in more detail. What are your thoughts in video interviews? Perhaps remote demos? We have some time to plan things out.