Stanley Black and Decker and Lista North America, major players in the industrial storage and workspace market, have announced that they will be merging. More specifically, Stanley has acquired Lista NA and will be creating a new partnership that also includes its Vidmar storage division.
Stanley Vidmar and Lista will be establish a newly formed Storage Workspace Solutions group within Stanley Black & Decker. Both companies have announced that business will continue as usual in the short term.
Moving forward, it is said that the merger will allow for joint product development, expanded product offerings, and increased sales support.
I have to say, this is surprising, but not shocking news. Although Lista and Stanley Vidmar occasionally vie for the same customers, both offer unique products that make them stronger together.
After Stanley and Black and Decker merged, there was a bit of internal reorganization, but both company’s brands maintained their respective identities. Without a doubt, we will continue to see both Vidmar and Lista independently branded products in the future.
It will be interesting to see how this all develops and if it will affect other Stanley brands. For example, perhaps Lista’s technician mobile tool boxes will grow in popularity if promoted alongside Mac tool storage products. Time will tell.