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ToolGuyd > Hand Tools > Layout & Measuring > Dewalt Announced a New Tape Measure

Dewalt Announced a New Tape Measure

Jan 6, 2026 Stuart 12 Comments

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Dewalt Social Media Post Announcing New Tape Measure 2026

Dewalt recently announced a new tape measure on social media, a compact 25ft model, DWHT38125S.

They advertise that it has 13ft of max reach, and a finger brake.

As a reminder, “reach” is max standout plus 3 feet. Dewalt and Stanley introduced “reach” as a replacement for “standout” a few years ago.

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Dewalt Compact Tape Measure with Improved Grip

Dewalt says their new tape measure has an improved grip and is 20% more compact than a bunch of their other models.

Wait a second.

That’s where I know this tape measure from – it’s the Dewalt Atomic tape measure but with a new label. See: Dewalt Pulls Atomic Branding from Home Depot Hand Tools.

Dewalt Atomic Tape Measure Hand Tools Branding Change

Okay, so it’s not new, it’s “new.” I guess what’s old is new again now that Dewalt has ditched the “Atomic Compact Series” branding.

Or maybe there’s more to it, with updates beneath the surface, but I don’t believe so.

Amazon has it for surprisingly cheap – $12.25 but temporarily out of stock (but still orderable). Home Depot has it for $19.

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Buy the 25ft Tape Measure at Amazon
Buy it at Home Depot

Personally, I’d go for the magnetic 2-pack tape measure deal which is $19.88 at Home Depot (I bought one for a little more than that over the summer). You can remove the magnet.

Dewalt Leftover Holiday Tool Deals in January 2026 at Home Depot

I stopped by local Home Depot the other day, and they still have dozens of the Dewalt magnetic tape measure holiday deal still in stock. If you don’t need both, give one to a friend.

Buy the Magnetic 2-Pack at Home Depot

Related posts:

Dewalt Atomic Series Tape Measure 25-Foot Thumbnail3 New Dewalt Atomic Series Tape Measures Dewalt Tough Series LED Tape Measure DWHT35625S HeroThis Dewalt Tough Tape Lights up Your Measurements Dewalt Atomic Magnetic Tape Measure HeroDewalt Atomic Tape Measures Received a Quiet Upgrade

Sections: Layout & Measuring, New Tools Tags: Tape MeasuresMore from: Dewalt

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12 Comments

  1. Greg

    3 days ago

    I won’t use either one. I can’t stand looking at the fractions printed on the tape.

    Reply
    • CMF

      2 days ago

      I like and appreciate the fractions.

      Reply
  2. Nathan

    2 days ago

    They aren’t the same tape though. Right? The non atomic one had double side printing and the hash marks and fractions. The atomic is one side and just fractions? No so sure there but the single side is shown in the picture

    Honestly I might buy one with the double side printing.

    Reply
    • Matt_T

      2 days ago

      I think you’re correct. Looks like the new tape is a double sided improvement over the single sided Atomic.

      The 2 for $20 magnetic version also appears to be same double sided tape.

      Reply
  3. fred

    2 days ago

    Today (1/7) Acme has a 10% off select Dewalt Sale – with code YELLOW10

    Reply
  4. Nick

    2 days ago

    My dewalt 25′ led tapes are the best tape I’ve ever had.

    Reply
  5. CMF

    2 days ago

    The standout on tapes has become a bit of a joke. How far do they want to get and to what end? When it is out 10ft or 13ft, there is so much curvature in the blade that the measurement can be a 1/2′ or more off. Either magnetic or you can clip it to something, but the standout(?) not sure what it helps with.

    Reply
    • Hans

      2 days ago

      Super helpful when making buildings.

      Reply
    • Joe fed

      1 day ago

      Seriously? By yourself, on a ladder, measuring across an opening, hooking on the opposite side to a stud, then pulling the tape taunt. What trade are you from? Erwin is better anyway.

      Reply
    • CMF

      23 hours ago

      I have been using these more often lately, not more than a tape measure, but more than once in a blue moon. These will keep their measure of distances that tapes sag and will be off in their measurement
      https://www.leevalley.com/en-us/shop/tools/hand-tools/marking-and-measuring/rules/72486-lee-valley-wooden-folding-rule

      Reply
  6. Jim

    1 day ago

    The best idea I have seen – and bought – is the window to hold the tape out with a finger rather than pushing the button down. It’s a quick and easy temporary hold to get a measurement.
    Shre, you can push the button down too when needed, but that window is very useful and convenient.

    Reply
    • Stuart

      1 day ago

      Absolutely! I’m also a fan of finger brakes.

      Reply

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